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The Money Moon

Jeffrey Farnol

The Money Moon was Jeffery Farnol's (1878-1952) third novel, first published in 1911. His novels are mostly historical and set in England. The Oxford Companion to Edwardian Fiction describes his style:

His heroes tend to be strong, silent and lacking in self-confidence. They resort to violence when rejected by his high-spirited heroines, who then crumple adoringly in response. Sententious peasants, prophetic fools and loyal retainers appear repeatedly; the style is marked by facetious humour and lavish use of stock archaisms.

Three editions of this novel were available in 1915: a Presentation Edition costing 10/6d, an edition for 6/- (probably based on the first edition), and a new and cheaper edition for 2/-. The Presentaton Edition was advertised in the back of the first edition of The Chronicles of the Imp and described thus:

The Money Moon, A Romance of Today. Illustrated by 24 full page reproductions in colours from drawings by EDMUND BLAMPIED. Quarto, 6¼ x 9 inches. Beautifully bound in extra quality cloth with special cover design in gold and colours. Neatly boxed with handsome label in colour. Price 10s. 6d. net.

Readers of the Sphere, Tatler, Pearson's Magazine, and many other illustrated weeklies and monthlies will be wee acquainted with the dainty line and colour drawings of Mr Edmund Blampied. In the new presentation edition of The Money Moon this well-known artist shows us his work at its best; for the story has been described as delicously fresh and fragrant - a description which fits Mr Blampied's style - and the labour of illustrating the book was, he says, a labour of love.

The presentation edition has been seen in two different bindings, each in different colours, but the box has not been seen.

The first binding I have named the 'moon binding', as there is a yellow moon at the top, and was issued in crimson, green or blue cloth (see below). A copy of this edition has been reported which has an inscription dated 1914, so it is taken to be the first edition, first impression.

The second binding I have named the 'hops binding', because there are gilt hops on the cover, and it was issued in both red and blue cloth. This binding is the same as a presentation editions of The Broad Highway, issued in 1912, and The Amateur Gentleman which was first published in 1913. According to the advertisements in The Money Moon, the fine edition of The Amateur Gentleman was to be published in the autumn of 1915. It may have been delayed because of the War. As no dates are given in these books the only way to date the bindings is from inscriptions. No inscription in any of these novels with this binding that precedes 1917 has been reported, which suggest that the 'hops binding' is a later design.

The jacket may have been issued with later impressions, but it's the only jacket that I have seen.

The 6 shilling edition has not been seen with a dust jacket, which is the only place where the price is advertised. Advertising in the back of the cheaper 2 shilling edition (see below) states that by 1915 it had been issued in 'seven large editions'. This may be the first edition, so did not have illustrations by Blampied.

The 2 shilling edition is shown below which uses two illustrations by Blampied from the Presentation Edition, one on the jacket and one as a frontispiece.


(Last updated on 7/12/2020)



Image of dust jacket

Dust jacket of first edition in red binding (click to enlarge)



Presentation edition, 1st impression, 'moon binding'

Bibliography code: SLM-14.1

Publisher: Sampson Low, Marston & Co. Ltd

Series: none

Year: [1914]

Format: 4to

Pages: viii, pp 9-350

Binding: Decorated and gilt crimson, green or blue cloth, with roundel pasted on and impressed lines around the edge; title, author and illustrator on cover; and title, author, illustrator and publisher on spine. Plain rear cover.

Size: 234 x 171 mm

Dust jacket signed: Blampied, top left corner on illustration (facing page 38) pasted onto jacket

Internal illustrations: Frontispiece, title page, 22 illustrations in colour, all illustrations printed on unnumbered glossy paper bound in, all with titled tissue guards

Price: 10 shillings and 6 pence in 1914; 12 shillings and six pence in 1918; 21 shillings in 1920 (from advertisements)

Printing history: none stated

Printed by: W.T Pike, Ltd., Printers, London & Brighton

Notes: The first eight pages are numbered twice: i to viii and then the numbering of the main pages begins at 9, rather than 1.

I think that the three bindings shown to the left are the first impression, as copies have been seen with inscriptions dated 1915. The binding below is the second impression, perhaps published after the First World War, and is much less common.

A paler green binding has been seen but it may have faded or the colour of the photograph was light.

The right hand edge of the pages is usually rough cut.

The top edge of two crimson copies that I have is gilt, but all other copies are not gilt, so this is a variable feature.

The American edition of this novel, published by Dodd, Mead & Company in 1911, was illustrated by Arthur I. Keller.

Image of cover

Cover and spine of first impression 'moon binding' in crimson cloth (click to enlarge)



Image of cover

Cover and spine of first impression 'moon binding' in blue cloth (click to enlarge)



Image of cover

Cover and spine of first impression 'moon binding' in green cloth (click to enlarge)




Presentation edition, 2nd impression, 'hops binding'

Bibliography code: SLM-14.12

Publisher: Sampson Low, Marston & Co. Ltd

Series: none

Year: [1918?]

Format: 4to

Pages: viii, pp 9-350

Binding: Decorated and gilt crimson or blue cloth (no image available), with roundel pasted on and impressed hops and leaves in gold, with gold lines around the edge and around the lettering; title, author and illustrator on cover in gold; and title, author, illustrator and publisher on spine, also with gold hops and leaves . Plain rear cover.

Size: 233 x 178 mm

Dust jacket signed: not seen

Internal illustrations: Frontispiece, title page, 22 illustrations in colour, all illustrations printed on unnumbered glossy paper bound in, all with titled tissue guards

Price: 10 shillings and 6 pence (advertised on half title); then 12 shillings and six pence in 1918 and 21 shillings in 1920 (from advertisements)

Image of cover

Cover and spine of second impression 'hops binding' in red cloth (click to enlarge)


Printing history: none stated

Printed by: W.T Pike, Ltd., Printers, London & Brighton

Notes: The first eight pages are numbered twice: i to viii and then the numbering of the main pages begins at 9, rather than 1.

I think that this is a second impression, perhaps published after the First World War. It is much less common.

The right hand edge of the pages is usually rough cut. The top edge is not gilt.




New and cheaper edition

Bibliography code: SLM-14.2

Publisher: Sampson Low, Marston & Co. Ltd

Series: none

Year: [1915]

Format: 8vo

Pages: viii, pp 1-248, pp 16 adverts

Binding: Red cloth impressed with suns, moons and stars in a rim around the edge; title and author in gold, impressed suns, moons and stars in a panel on the spine, with the publisher below in gold. Plain rear cover.

Size: 198 x 137 mm

Dust jacket signed: Blampied, top left corner of illustration (facing page 38)

Image of dust jacket



Internal illustrations: Frontispiece in colours (illustration facing page 96)

Price: 2 shillings

Printing history: none stated

Printed by: William Clowes and Sons, Limited, London and Beccles

Notes: My copy has an inscription dated November 1915 and contains advertisements for The Chronicles of the Imp which was published in that year.